How to Utilize the Increase of Marketing Budgets in 2023

How to Utilize the Increase of Marketing Budgets in 2023

January 6, 2023

According to Deloitte’s Annual CMO Survey, marketing budgets are set to rise by 3.9% in 2023 and account for 13.6% of overall business expenditures. As marketing trends evolve, insurance agents and brokers must adjust their practices to remain competitive. This ...

Effective Measures to Adapt to the Google Core Algorithm

December 9, 2022

Another google core algorithm update is here, and there are things to know about it and what it means for your brand. September 12, 2022, marked its release, and September 29, 2022, marked the completion of its rollout. It ...

How Networking Can Help Your Digital Marketing Strategies

November 16, 2022

The world of digital marketing is challenging and often frustrating; fortunately, networking in person is more available now. Agents can use networking to communicate, collaborate, share information, make connections, and increase their knowledge and productivity. Having the right network ...

Neilson Marketing Updates to Conform with ADA Compliance

October 28, 2022

The digital community is gearing up for the next round of updates to the Web Content Accessibility Guidelines (WCAG) with the goal of keeping with ADA compliance. The international standard for digital accessibility, WCAG, is a set of web ...

Google Rolling Out Its Broad Core Update

October 14, 2022

Google has rolled out its broad core update, and there are many factors that companies have to consider. Likewise, they must adjust their search engine optimization (SEO) strategies to pertain to this update. The broad core update is something ...