This is just a heads up on a few Google updates, mobile friendly sites, recent web master conversations, website development choices, and noise about Google releasing updates. The bottom line is, it turns out Google did not release an ...
Happy New Year! Well, it’s that time when the marketing plan, strategy and budget are outlined and everyone on the team has their marching orders and KPIs (Key Performance Indicators) that need to be reached over the next year. ...
Don’t believe everything you find and read on the internet. We’ve all heard that before, right? How many times have we searched certain short tail or long tail keyword phrases just to find answers to questions or concerns that ...
Most insurance agencies and MGAs that use our services don’t have the ability to review or share calling activity with a sales representative or in-house telemarketers. Their phone system may not be sophisticated enough to offer that type of feature. The ...
telemarketing noun tele·mar·ket·ing ˌte-lə-ˈmär-kə-tiŋ Simple Definition of Telemarketing: The activity or job of selling goods or services by calling people on the telephone. First Known Telemarketing Definition: 1980 The above is a nearly 40-year-old definition of telemarketing by Webster’s, which in ...
Hearing the words “cold calling” is like hearing metal on a chalk board to many insurance producers and brokers. It’s often viewed as a frightening, hard, and time-consuming process … and that means it doesn’t get the attention as ...
Do any of these comments or phrases ring a bell? I work on referrals only I know everyone in my marketplace We don’t need a website to market our products My target market does not corporate the Internet Internet ...
This is a heads up for anyone that’s engaged in SEO and would like to be prepared in January 2016: Be ready when reviewing your web traffic, it just may take a dive along with the penguins above. There ...
What insurance email marketing developments are disrupting the market today? Are you keeping up with the changes? Are you taking the proper approach to email marketing? These are questions you should be asking yourself on a regular basis. For ...
How Insurance Agents Can Win in a Soft Market- Part 2 As we mentioned in part 1 of this post, telemarketing is a sales strategy being used by the most profitable and successful insurance agencies. What about email marketing? ...
