Considering today’s fierce competitive insurance industry environment, agents, MGAs, and wholesalers must identify ways to differentiate themselves and gain market share. The most successful businesses understand that a robust Digital Marketing strategy is the number one way to do ...
Do any of these comments or phrases ring a bell? I work on referrals only I know everyone in my marketplace We don’t need a website to market our products My target market does not corporate the Internet Internet ...
Let’s talk about half-measures, and doing things “in-house”. Being in an insurance marketing agency has allowed me the unique opportunity to see a lot of companies in different stages of their online marketing efforts. From their expectations to their willingness to make those expectations ...
The Importance of an Effective Insurance Website- Part 1 By Larry Neilson, CEO, Neilson Marketing Services There are, on many occasions, insurance clients we hear from that feel their existing website is doing great, and that building and maintaining ...
