In today’s insurance landscape, offline marketing is just not enough. Forbes has found that 82 percent of customers look to the internet to research companies, and Demand Metric has revealed that while content marketing is 62 percent less expensive ...
Many of you are likely aware of how SEO functions in improving the performance of your websites or blog posts, but SEO is just as important when creating video content. Whether you’re looking to improve your ranking on search ...
While digital marketing has undoubtedly evolved over the past few years, it is important to remember other forms of marketing. Here at Neilson Marketing Services, we integrate up-to-date digital marketing strategies with more traditional marketing practices in order to ...
Considering today’s fierce competitive insurance industry environment, agents, MGAs, and wholesalers must identify ways to differentiate themselves and gain market share. The most successful businesses understand that a robust Digital Marketing strategy is the number one way to do ...
Do any of these comments or phrases ring a bell? I work on referrals only I know everyone in my marketplace We don’t need a website to market our products My target market does not corporate the Internet Internet ...
Keywords are to Internet marketing what lists are to traditional marketing. Building a website, or a page on a website without considering keywords is like listing your business in a directory without telling people what you do. Like the ...
